DACS General
Meeting
February 2009
Program Review:
IP Telephony—Vantage Communications
by Richard Corzo
February's presentation by Robert Andresen, VP of Sales at Vantage
Communications (http://www.vantageip.com),
was on the subject of IP telephony, but before he dove into that
subject, we got to hear about some other interesting things that
the parent corporation Vantage (http://www.vantage.com)
is doing. Vantage Linguistics provides software solutions that
could help a user who typed in "your" but really meant
to say "you're" by analyzing the context of the sentence.
They also developed a search engine for Quicken to help those
with tax questions. Taking the next step beyond spell check,
grammar and thesaurus capability, Vantage Learning helps students
learn the English language.
Search turned out to be a lead-in for the company into IP telephony,
giving the ability to search voice mails, for instance. Robert
explained how the Internet has driven change in the voice and
data communications industry. We’ve gone from telephone
company central offices, PBX machines on the premises, and trunk
lines, to leveraging the Internet access companies already have
to provide telephone service. Vantage Communications has improved
on a software switch which runs on a server. They also compete
in customer relationship management (CRM) software. They provide
customized billing information that allows one to drill down
into billing details.
Vantage Communications provides a hosting platform, so should
anything happen to a customer’s facilities, their calls
would still be handled offsite by way of voicemail. Unified communications
allows employees to be reached wherever they are, so a caller
doesn’t have to try multiple numbers to reach someone.
A soft phone can use the built-in speakers and microphone of
a laptop. Unified messaging goes a step further to incorporate
chat and instant messaging. Convergence also allows audio and
video conferencing.
Vantage IP and similar services offer a flat rate billing model
which can be attractive for companies. One of the productivity
benefits Robert explained is called simultaneous and sequential
ring. A desk phone and cell phone can ring at the same time. “Follow
Me” allows calls to be automatically forwarded to a cell
phone.
Unified messaging and Microsoft Outlook integration allows viewing
of all messages, incoming call pop ups, and even out-calling
from Outlook.
A hosted IP telephony solution can relieve a lot of work from
IT staff, and allow smaller companies to provide services to
their customers that normally only a larger company could afford
to provide in house. Robert explained the advantage of using “the
cloud” in a disaster recovery situation, enabling business
continuity.
So February’s presentation really drove home how much
further IP telephony, with quality of service guarantees, can
take a company beyond voice over IP. |